I've recently undertaken a number of freelance projects, writing online content for sites including BuildersSquare.com, ChristmasAdventure.com, Green-products.com, and many others. I use my experience in writing combined with a marketing background to create goal-oriented materials to meet clients’ needs, including seamlessly incorporating search engine optimization (SEO) best practices.
I also find time to work as an artist through courses in pastels and drawing at the Katonah Center for the Arts, as well as through extensive use of play dough, pipe cleaners, popsicle sticks, and more with my young children.
Past experience includes a role as Vice President, Account Services, at Richard Lewis Communications, Inc., a boutique communications firm focused on public relations, advertising, and marketing for its diverse client base. There, in addition to strategic planning and client relations, I wrote product catalogs, press releases, and many other collateral print materials, as well as edited annual reports, newsletters, and more. I began my career in advertising at Grey Direct, a top Manhattan direct marketing agency, merging my business and creative aspirations.
I have a B.A. from Tufts University with a major in Economics and coursework in English and creative writing. I also participated in studio art classes through an affiliation between Tufts and the School of the Museum of Fine Arts, Boston, and continued with evening courses in painting at the School of Visual Arts, New York City.
